Walmeric, the technological innovation that scales results in organizations and opportunities for people.
Since 2007, we’ve been helping our clients improve their results through a deep understanding of their business and the development of innovative value-added solutions for lead management processes on the path to conversion.
We are pioneers in promoting the relevance of labeling strategies that establish criteria to collect information in a universal and organized way. This provides an enormous competitive advantage for sales agents, as well as an improvement in conversions. We are building the foundation for a standard labelling strategy across all countries, languages, and terms.
We develop new AI applications to improve the conversion process, such as better lead qualification and call routing optimization to appropriate sales agents according to sales probability or detailed lead-agent conversational analysis. This helps to understand improvement opportunities for lead-agent interactions or sales, etc.
Over the last few years, we have been awarded several R&D&I projects. Since being named Innovative SME by the Spanish Ministry of Science and Innovation in 2019, various organizations count on Walmeric’s innovation: The CDTI (Center for Industrial Technological Development); madri+d Foundation—an initiative of the Community of Madrid to manage the Regional Plan for Scientific Research and Technological Innovation; and Prosegur Tech Ventures—an investment fund for companies that apply cutting-edge technologies to their business processes.
We are currently focusing our efforts on understanding today’s industry needs. For example, we are working on enriching user knowledge for brands in a cookieless world so that they can continue to manage investment efficiently and anticipate future needs.
Since 2019 we offer an incremental sales success model to help companies scale their sales results by incorporating a laboratory.
Our solution is end-to-end and offers demand generation with own investment in digital marketing (landing design, creativity and campaigns) as well as intelligent and enriched treatment with our own Lead to Revenue Management technology based on Artificial Intelligence, to directly impact sales conversion (CR%).
Our model combines the best of both worlds: online generation and offline purchase, without risks.
We are part of the partners program of the two market leaders in the advertising industry: Google and Facebook. Thanks to this, our clients get directly benefits in these two platforms.
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