KIA is the oldest automobile manufacturer in Korea and the fifth largest in the world. They produce more than 1.4M vehicles in 14 manufacturing and assembly plants each year. Today, they have more than 3,000 distributors and dealerships in 172 countries around the world.
Maximize sales conversions.
Maximize ROI for Kia Motors internet investment.
Designed Lead Management strategy (methodology and technology).
Automated lead routing and processing from landing pages.
Implemented lead qualification before routing to call center.
Qualified leads delivered to sales team with verified interest in products
Increased conversion rate probability for each lead generated