Success Stories

Success Story

Verti Germany

Verti is MAPFRE’s 100% digital insurance company. It is the fastest growing Spanish company in history and the third largest direct auto insurance company in Germany. Verti is present in Spain, Germany, Italy, and the USA.

Challenge

Evaluate the relevance of mobile search campaigns for new client acquisition, specifically for direct offline sales.

Solution

Designed ROPO Project (Research online, purchase offline).

Implemented Lead Management strategy (methodology and technology).

Automated lead generation processing.

Data integration from different sources.

Results

+ 0 %
potential client increase from mobile SEM
0 x
mobile SEM conversion rate
0 x
sales increase from mobile advertising
- 0 %
CPA reduction call center vs online

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